LANGUAGE ECONOMY IN DIGITAL COMMUNICATION: THE PROBLEM OF SPEECH CULTURE IN THE ERA OF GLOBALIZATION
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Abstract
This thesis analyzes the influence of digital technologies
on the development of the Uzbek language in the context of globalization
from a philological perspective. The research highlights the
manifestations of the principle of linguistic economy in virtual
communication, specifically the role of abbreviations, emojis, and graphic
tools in text structures. Furthermore, the paper examines pressing issues
such as the violation of literary language norms and the impoverishment
of speech culture in digital discourse, offering scientific and practical
solutions to address these challenges.
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References
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